Management education is mainly
aimed at developing managerial skills in students. Amongst the various methods
adopted in teaching management and management functions, the case study method
developed in 1910 in U.S.A. and is now being propagated during the last decade
or so, providing opportunities to both the teacher and the taught to promote
managerial I understanding and competence, since it helps in contemplation and
discussion of an actual situation. It is a wrong notion that the case studies
are confined to management students. Cases may pertain lo any discipline, where
skills for solving complex unstructured problems or preparing plans are
required. The origin of case study methods itself can be traced to Harward Lawyers.
Cases may describe problems facing individuals, groups, institutions or even
Nations.
Saturday, 14 February 2015
Fundamentals of Financial Management 13th Edition PDF
Fundamentals of Financial Management (13th Edition)
by
J. Van Horne
(Author),
John M Wachowicz
(Author)
Fundamentals
of Financial Management: Cover Blurb
Do you want to understand
how financial decisions impact the value of a company? If you are new to
financial management or studying for a professional qualification, this user
friendly textbook makes the challenges facing today’s rapidly changing business
world easier to understand.
Now in its 13th edition, Fundamentals
of Financial Management maintains its dedication to the financial
decision-making process and the analysis of value creation, but develops a more
international scope and introduces new topics into the debate. Current
discussions on corporate governance, ethical dilemmas, globalization of
finance, strategic alliances and the growth of outsourcing have been added with
examples and boxed features to aid understanding and provide a more global
perspective of financial management.
Marketing Strategy of Abul Khair Consumer Goods Division: a study of Laksam Territory
Ch-1: Introduction
1.1.
Introduction
Marketing strategy is an organizational strategy
that combines all of its marketing goals into one comprehensive plan. Marketing
strategy is basically a process that can allow an organization to concentrate
its resources on the optimal opportunities with the aims of increasing sales
and gaining a sustainable competitive merit. Marketing strategy includes all
long term and basic activities in the field of marketing that deals with
testing the expertise of strategic initial situation of a company.
Marketing strategy is a heart of marketing plan.
Marketing plan is product specific, market specific, or company wide plan that
describes activities involved in achieving specific marketing objectives with
in a set time frame. A market plan begins with the identification (through
market research) of specific customer needs and how the firm intends to fulfill
them while generation an acceptable level of return. It generally includes
analysis of the current market situation (opportunity and trends) and detailed
action programs, budgets, sales forecasts, strategies, and projected financial
statement.
Tuesday, 3 February 2015
Free Download Management, 8th Edition by Ricky W. Griffin
Management, 8th Edition by Ricky W. Griffin Texas A&M University
2005 Indian Adaptation
ABOUT
Introduce today's students to management and highlight the power of innovation in the workplace with Griffin's MANAGEMENT, 08E. This dynamic book, known for its cutting edge research and memorable examples, takes a functional approach to the process of management with a focus on active planning, leading, organizing and controlling.
Thursday, 8 January 2015
How to Motivate People By Patrick Forsyth
Tuesday, 18 November 2014
An Article About The Leadership Question
The leadership question
Nasim Firdaus
Leaders are born or not…?
The
fact that this discussion continues into the 21st century, with
researchers still trying to figure out the right answer about who can be
leaders and how, it reminds us of the need for mankind to explain why
some people are considered to be leaders and others not. Why some can
lead and some cannot. Why some people think they are leaders while
others think they are not. Some scientists have tried to prove that it
is all about genetics. Some behavioural scientists have disagreed.
Thursday, 13 November 2014
Gruber's Complete SAT Math Workbook
Gruber's Complete SAT Math Workbook by Gary R. Gruber
What This Book Contains
Part I—Introduction
Part II—The 101 Most Important Math Questions You Need to Know How to Solve.
Part III—Mini Math Refresher. The purpose of this section is to present the student with a “bird’s eye” view of the minimum math rules and concepts needed for the SAT. Each rule or concept is keyed to the math instructional material in the book, so if the student wants a more comprehensive review, the math instructional part of the book can be used.
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