James A. O'Brien, Northern Arizona University
George M. Marakas, University of Kansas
This new Tenth Edition is designed for business students who are or who will soon become business professionals in the fast changing business world of today. The goal of this text is to help business students learn how to use and manage information technologies to revitalize business processes, improve business decision making, and gain competitive advantage. Thus it places a major emphasis on up-to-date coverage of the essential role of Internet technologies in providing a platform for business, commerce, and collaboration processes among all business stakeholders in today's networked enterprises and global markets.
The benchmark text for the syllabus organized by technology (a week on databases, a week on networks, a week on systems development, etc.) taught from a managerial perspective. O’Brien defines technology and then explains how companies use the technology to improve performance. Real world cases finalize the explanation.
Table of Contents
Module I - Foundations Concepts
1 Foundations of Information Systems in Business
Section I: Foundation Concepts: Information Systems in Business2 Competing with Information Technology
Section II: Foundation Concepts: The Components of Information Systems
Section I: Fundamentals of Strategic AdvantageModule II - Information Technologies
Section II: Using Information Technology for Strategic Advantage
3 Computer Hardware
Section I: Computer Systems: End User and Enterprise Computing4 Computer Software
Section II: Computer Peripherals: Input, Output, and Storage Technologies
Section I: Application Software: End-User Applications5 Data Resource Management
Section II: System Software: Computer System Management
Section I: Technical Foundations of Database Management6 Telecommunications and Networks
Section II: Managing Data Resources
Section I: The Networked EnterpriseModule III - Business Applications
Section II: Telecommunications Network Alternatives
7 e-Business Systems
Section I: e-Business Systems8 Enterprise Business Systems
Section II: Functional Business Systems
Section I: Getting All the Geese Lined Up: Managing at the Enterprise Level9 e-Commerce Systems
Section II: Enterprise Resource Planning: The Business Backbone
Section III: Supply Chain Management: The Business Network
Section I: e-Commerce Fundamentals10 Supporting Decision Making
Section II: e-Commerce Applications and Issues
Section I: Decision Support in BusinessModule IV - Development Processes
Section II: Artificial
11 Developing Business/IT Strategies
Section I: Planning Fundamentals12 Developing Business/IT Solutions
Section II: Implementation Challenges
Section I: Developing Business SystemsModule V - Management Challenges
Section II: Implementing Business Systems
13 Security and Ethical Challenges
Section I: Security and Ethical, and Societal Challenges of IT14 Enterprise and Global Management of Information Technology
Section II: Security Management of Information Technology
Section I: Managing Information TechnologyReview Quiz Answers
Section II: Managing Global IT
Selected References
Glossary for Business
Professionals
Name Index
Company Index
Subject Index
About the Authors
James A. O’Brien was an adjunct professor of Computer Information Systems in the College of Business Administration at Northern Arizona University. He completed his undergraduate studies at the University of Hawaii and Gonzaga University and earned an MS and PhD in Business Administration from the University of Oregon. He was professor and coordinator of the CIS area at Northern Arizona University, professor of Finance and Management Information Systems and chairman of the Department of Management at Eastern Washington University, and a visiting professor at the University of Alberta, the University of Hawaii, and Central Washington University.
Dr. O’Brien’s business experience included working in the Marketing Management Program of the IBM Corporation, as well as serving as a financial analyst for the General Electric Company. He is a graduate of General Electric’s Financial Management Program. He also served as an information systems consultant to several banks and computer services firms.
Jim’s research interests were in developing and testing basic conceptual frameworks used in information systems development and management. He wrote eight books, including several that have been published in multiple editions, as well as in Chinese, Dutch, French, Japanese, and Spanish translations. He also contributed to the field of information systems through the publication of many articles in business and academic journals, as well as through his participation in academic and industry associations in the field of information systems.
George M. Marakas is a professor of Information Systems at the School of Business at the University of Kansas. His teaching expertise includes Systems Analysis and Design, Technology-Assisted Decision Making, Electronic Commerce, Management of IS Resources, Behavioral IS Research Methods, and Data Visualization and Decision Support. In addition, George is an active researcher in the area of Systems Analysis Methods, Data Mining and Visualization, Creativity Enhancement, Conceptual Data Modeling, and Computer Self-Efficacy.
George received his PhD in Information Systems from Florida International University in Miami and his MBA from Colorado State University. Prior to his position at the University of Kansas, he was a member of the faculties at the University of Maryland, Indiana University, and Helsinki School of Economics. Preceding his academic career, he enjoyed a highly successful career in the banking and real estate industries. His corporate experience includes senior management positions with Continental Illinois National Bank and the Federal Deposit Insurance Corporation. In addition, George served as president and CEO for CMC Group Inc., a major RTC management contractor in Miami, Florida, for three years. Throughout his academic career, George has distinguished himself both through his research and in the classroom. He has received numerous national teaching awards, and his research has appeared in the top journals in his field. In addition to this text, he is the author of three best-selling textbooks on information systems: Decision Support Systems for the 21st Century; Systems Analysis and Design: An Active Approach; and Data Warehousing, Mining, and Visualization: Core Concepts.
Beyond his academic endeavors, George is also an active consultant and has served as an advisor to a number of organizations, including the Central Intelligence Agency, Brown & Williamson, the Department of the Treasury, the Department of Defense, Xavier University, Citibank Asia-Pacific, Nokia Corporation, Professional Records Storage Inc., and United Information Systems. His consulting activities are concentrated primarily on e-commerce strategy, the design and deployment of global IT strategy, workflow reengineering, e-business strategy, and ERP and CASE tool integration.
George is also an active member of a number of professional IS organizations and an avid golfer, a motorcyclist, a second-degree Black Belt in Tae Kwon Do, a PADI master scuba diver trainer and IDC staff instructor, and a member of Pi Kappa Alpha fraternity.
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